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Building Intrigue in Brands: Case Studies

#1 – This one made me wonder what in the world is going on here? Till I zoomed in….left to right…to bottom right….

mimi1

Tagline: “Hangover is dangerous.”

Brand: Alka-Seltzer

#2 – Intriguing, a bit controversially bold.

mimi2

Tagline: “Making walls the most valuable thing at home.”

Brand: Solid Metallic Paints

#3 – Cute and clever isn’t it?

mimi3

Tagline: It’s sugar free.

Brand: Chupa Chups

Sources:

http://adsoftheworld.com/media/print/alkaseltzer_new_year?size=_original

http://adsoftheworld.com/media/print/solid_cross?size=_original

http://www.designswan.com/archives/30-creative-and-funny-print-advertisement.html

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