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Five Ways to Maximize ROI in the Consumer-First World

This excellent article published by AOL outlines 5 ways for you to maximize your ROI with data driven insights.

The suggested ways are:

1) Think ‘consumer first’ not ‘mobile first’ 

2) Don’t dismiss the effectiveness of apps

3) Ditch the 320×50

4) Dive deep into emerging data

5) Generate platforms with multi-touch attribution

Follow this link to the article to learn more!
http://www.adweek.com/brandshare/five-ways-maximize-roi-consumer-first-world-160879#!/